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Dawn (brand)

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Dishwashing Liquid
Owner Procter & Gamble
Country Flag of the United States.svg United States
Introduced 1972
Markets Worldwide
Website Dawn

Dawn is a brand of dishwashing liquid owned by Procter & Gamble. Introduced in 1972, it is the best-selling brand of dishwashing liquid in the United States.[1] Besides being used for dishwashing purposes, Dawn products are also used to remove grease from other items, such as animal fat spilled onto highways,[2] and oil on animals, such as during the Exxon Valdez and Deepwater Horizon oil spills.[3] Procter & Gamble has run advertisements in the past that promote Dawn as the best product to use when cleaning animals that have been affected by oil spills.[1]


  1. 1.0 1.1 Levere, Jane L. (2002-07-31). A dishwashing liquid capitalizes on cutting the grease on dishes -- and the oil on ducks.. The New York Times. The New York Times Company. Retrieved on 2010-06-17.
  2. "Dawn on the highway". Star-News. 1998-05-06. 
  3. "P&G ships dish liquid to help". Forbes. 2010-05-03. 

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